Your account
Custom domains
Connect your domain and DNS instructions.
Connect your own domain so visitors reach your site at www.yourbusiness.com instead of the default preview URL.
Site domain ≠ email domain. Connecting visitor traffic (CNAME) does not configure CRM sending mail. Platform outbound uses
mg.nurturesite.com. See CRM outbound email.
Change your NurtureSite address
Every site also has a free address under nurturesite.com, like your-business-a1b2c3.nurturesite.com. Once your site is on a paid plan, you can pick a nicer name without buying a domain.
- Open your site in NurtureSite.
- Find the Site address section, above Custom domain.
- Type the name you want. The page tells you as you type whether it is available.
- Click Change address and confirm.
The new address is ready within a minute or two. What to expect:
- The old address keeps working. It forwards visitors to the new one, including links to individual pages and forms, so links you already shared, printed or emailed still land on your site.
- Site admins sign in again. Sign-ins belong to the old address, so everyone who manages the site is asked to sign in once at the new one.
- Google Search Console: if you connected it, add the new address as a property there. The old property stops receiving data.
- Rules for names: 3 to 63 lowercase letters, numbers or hyphens, starting and ending with a letter or number. Some names (like
www,admin,login,billing,mailorsupport, and anything containingnurturesite) are reserved, and a name another site uses or used before is taken. - Limits: up to 3 changes in any 30 days. You can always switch back to an address your site used before.
- Only the business owner can change the address. A partner who manages the site can change it too.
- Custom domain: if your site already uses a verified custom domain, visitors keep seeing that domain. If your domain's CNAME points at the old NurtureSite address, it should keep working, but update the CNAME to the new address shown on the site page when you can.
Add a domain
- Open your site in NurtureSite.
- Find the Custom domain section.
- Enter your domain (e.g.
www.example.com) and save.

After you save, the site page shows the exact DNS records to add.
DNS setup
Connecting a domain is two steps. Both records are shown on the site page after you save your domain.
Step 1 — Verify ownership (TXT)
Add the TXT record shown on the site page, then click Verify domain:
| Type | Host | Value |
|---|---|---|
| TXT | _nurturesite.yourdomain.com |
ns-verify=… (shown on page) |
Step 2 — Route traffic (CNAME)
Add the CNAME record shown on the site page so your domain resolves to your NurtureSite site:
| Type | Host | Value |
|---|---|---|
| CNAME | www.yourdomain.com |
preview host shown on page (e.g. your-site.sites.nurturesite.com) |
For a root/apex domain (no www), use your DNS provider's CNAME flattening / ALIAS option, or point www and redirect the root to it.
DNS changes can take up to an hour (occasionally longer) to take effect. Your preview URL continues to work during propagation.
Remove a domain
Clear the domain field and save. The site remains available on its default NurtureSite preview hostname.
Tips
- Use
wwwor apex consistently in marketing materials. - Verify the site loads over HTTPS after DNS propagates.
- Test forms and booking after switching domains.
